At the ITB 2023 in Berlin, the goal was to implement the redesign of HotelPartner Revenue Management into a look & feel design. In line with this year's ITB motto "Open of Change", the stand was kept very open and inviting in log cabin style. The cosy ambience invited visitors to linger for a while. Visitors to the stand had the choice of sitting directly at the counter or at the cosy bistro sets. An LED video wall above the counter was used as a long-distance effect.
"I love taking on challenges and exceeding the client's expectations. This was also the case with my client Hotelpartner. The trade fair appearance at the ITB in Berlin was a joint stand where a total of three companies presented themselves.
The challenge was to get everyone under one roof and to meet their expectations exactly. And somehow we went from a concrete look to a ski hut, and the ski hut then became a log cabin with a view of Zermatt. Of course, the corresponding LED video wall and illumination of the exhibition stand could not be missing.I love taking on challenges and exceeding the client's expectations. This was also the case with my client Hotelpartner. The trade fair appearance at the ITB in Berlin was a joint stand where a total of three companies presented themselves.
I was particularly pleased that the stand was awarded the third most beautiful stand at the ITB."
Thomas Schlütz, Project Manager WWM GmbH & Co. KG
The log cabin design alone exudes a lot of cosiness and warmth and stood out from the crowd. But that was not enough. To support the design, a fireplace was used as a textile graphic behind the counter. A special highlight was the almost 4m² LED video wall, which was located above the counter and thus contributed perfectly to the long-distance effect. Visitors to the trade fair were thus able to notice the stand from afar.
The LED video wall played the company presentation of HotelPartner Revenue Management.
Special highlight for our client Hotelpartner: The award for their exhibition stand. The ITB awarded the stand 3rd Best Exhibitor in the category "Travel Technology".
We feel at least as honoured with this award! The success is due to the partnership cooperation that always goes hand in hand.
HotelPartner is not only a strong partner for hotel management, but also for us. Over the years that we have been working together now, it is always fun to implement successful trade fair projects.
This trade fair appearance at ITB 2023 in Berlin was a special challenge for us, as the focus here was on Hotelpartner's new design. We are looking forward to the next joint projects and are already thinking about how we can top the great success at the ITB!
It is always a pleasure for me to work with Thomas and his team! Through his passion, our creative exchange and the commitment of his team, together we managed to create a concept that was a real eye-catcher.