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The goal of the booth for EMO 2019 was to showcase the company's latest valve. In keeping with the innovation that müller co-ax stands for in its industry, the stand is also very modern and simple, as it represents a pleasant break from the countless stands that are crowded with information. The stand design, which is based on the corporate design of the company and the curved LED exhibition wall, stands out from the crowd and fascinated the visitors.
What I particularly enjoyed with this stand design was to create the stand design with the modular B62 frame system together with my team.
The aim was to make optimum use of the given stand space with the disturbing hall column. All necessary elements, such as cabin, showcase, meeting room with lockable sliding doors and the special LED video wall provide the best possible image under these difficult conditions. According to the customer, we have achieved this 100%.
The stand got a very special effect due to its construction, the LED wall and not to forget a great lighting plan. As a visual highlight, a new trade fair counter was created to match the stand, which served as a reception counter in a simple and modern corporate design.
With this eye-catcher müller co-ax introduces itself to the trade fair audience. The curved sides integrate perfectly into the exhibition design and stand construction. As a result, the wall does not represent a disturbing static and angular surface that is only functional, but is integrated in such a way that a harmonious picture is created. This also has an effect on visitors to EMO, who stopped in front of the wall and thus perceived the exhibitor's product range on the one hand and the brand itself on the other. Video walls are, if used correctly, a good way to attract attention and with good content to reach the visitor.
The reception counter is an optical highlight and enhances the booth even more. The visitor's counter shows the backlit sign of the logo and picks up the corporate design of the company. This makes it much easier for interested visitors to find the stand among the large number of visitors and other exhibitors. With its bevels and rounded corners, it adapts completely to its surroundings and integrates itself into the exhibition stand. The reception counter as a component of the holistic trade fair concept is furthermore also functional. In addition to the storage space of the exhibition counter, behind the logo there is also a large storage area for all necessary utensils such as giveaways, flyers, brochures and much more.
With müller co-ax we have an excellent partner at our side, with whom cooperation is fun and excellent results are achieved. Like this time again with our stand at the EMO. In the trade fair concept, the basic elements of innovation, quality and experience are clearly and visibly communicated to the outside world.
The RocketExpo crew planned and implemented the perfect stand for us, which exactly meets our expectations. We are looking forward to a continued excellent cooperation in the future.
Sandra Schreier, marketing, mueller co-ax ag
The müller co-ax ag is an internationally company which, as the inventor of coaxial valve technology, has become a well-known brand in the entire industry. With more than 50 years of experience the company stands for innovation and individuality, quality, experience and reliability.