Exhibition analyses for free download

Our trade fair analyses are the result of our measurements with EventMetrics. EventMetrics collects the performance data of your trade fair stand with the help of data protection compliant WLAN tracking in order to measure the success of your trade fair stand with the help of defined key figures, as in online marketing. With EventMetrics you can measure the entire stand as well as separate areas and individual exhibits in terms of the number of visitors to the trade fair, the number of stand visitors, the time spent at the point of interest and the number of returning visitors. In this way the behaviour of trade fair visitors and the success of your live communication measures can be evaluated on the basis of defined KPIs.  This data can be used when planning your live communication measures or for benchmarking.